How to create a media kit

How to create a media kit

I received a question about creating a media kit, and I believe this information can help more people. A media kit contains relevant information about you and your business, and the goal is to get a quick overview of who you are and what you offer. Ready to learn how to create a media kit?

The following is a guide of items you should add to your media kit, but you don’t have to put everything.

High-resolution photos

Photos are everything; you need at least one excellent portrait headshot. You may need to ask your photographer for specific photos.

Your bio

Present your highlights but keep the writing tight and concise. Also, include your website and significant wins and detail your education, publications, inspiration, achievements, and success stories.

A Selection of Important Press Releases, Speaker topics, and featured events

Have you been featured in a newspaper, magazine, or blog? Show screenshots and links to article mentions.

Products/Services Fact Sheet(s)

Present your offering with a brief description, price, and photos.

Social media accounts

List the platforms where you are active (Facebook, Instagram, Pinterest, Twitter, LinkedIn, YouTube, etc.), and you can also include follower numbers and subscribers.

Vector version of your logo

You should have a vector version if you had a logo designed. The format will likely be .eps, .ai, or .pdf, and make sure you get this from your designer.

Testimonials/praise from clients and customers

Samples of what our clients have said about working with us and how happy they are with our high-converting inquiries.

Contact Information

You must include your website and contact you (email and phone number).

Do you have a media kit? Comment below; I’d love to discover your media kit if you have one!

Ready to create a media kit?

xox

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